Local SEO positions your business in front of the customers searching for you in your local marketplace. By leveraging keywords unique to Santa Barbara, you can expect more localized leads.
Once we complete our audit and analysis we will have an understanding of your online opportunities. Then we recommend a list of the best SEO keywords for your business to target. If you’ve had local SEO services done before, your website is probably already targeting these keywords. Either way, our team at Rose & Crown Co. will be able to identify new keywords that we can focus on to gain more exposure online. These are some examples of how we find your local SEO keywords:
Using keyword research tools: By “data mining” the Google Search Engine in the local Santa Barbara area, we can compose a list of suggested keywords based on what customers are typing into Google that are related to your business niche.
Try out your competitor’s keywords: We take a look at your top competitors and run our software on their websites. Then we can see what keywords they are ranking for, and out compete them for those same keywords by generating higher quality content on your businesses website.
Asking you what keywords you want to target: By understanding the keywords that you want to target, we can make a recommendation based on the data we generate during our analysis. Your customers and their searching habits are often the greatest resource when it comes to finding local keyword opportunities. Don’t miss the opportunity of capturing that valuable data when all you have to do is ask, “Hey, how did you find us?”