There are so many ways to market your business on the search engines, it’s known as Search Engine Marketing or SEM. One of the most effective ways is to pay Google to be seen. It’s called Pay Per Click (PPC) and we can help you with that. We’ve partnered with Google, so we’re always up to date with the latest updates and policy changes. (which are frequent…)
Paying Google for keyword ranking can be pennies per click or it can be dollars per click. We handle your account personally, monitoring the bid and the budget for the duration of the campaign.
Over the years we have seen great Organic SEO campaigns rank dramatically faster with the aid of a Pay Per Click strategy. This allows us to take advantage of the indexing time within Google while still being seen by potential customers online!
If you have a new website, or a new product that you want people to know about, then boosting your site to the top of google is a great first step. This fast paced strategy allows you to outshine your competition by out bidding their budget or by targeting specific keywords that are related to your business/product. This works for local businesses as well as national brands. If it is a competitive market, you will have the chance to capture the search intent of a much larger scale.
Keywords are where your potential customers are looking for what you have to offer. If they’re not searching for your services or products on google, you’ll never reach them. The problem is that sometimes people use the wrong keywords to try to attract potential customers. This can cause your ads to be wasted on someone who might not want your services or products at all. Also, if you set up a campaign with the wrong bid (the amount of money you’ll pay for each click), you will also be wasting your ad budget. Your bid should reflect the actual value of your product or service.
The easiest way for you to figure out what keywords to use is to do some keyword research and see who is looking for services similar to yours. It’s also very important that you make sure that the audience you are targeting is actively searching for your products or services on google. If you use the wrong keywords, your ads will be wasted and you’ll have a high budget but no conversions.
Yes, Google Adwords can be an extremely powerful tool when used correctly for your marketing strategy. This is why it’s important to partner with someone who knows what they are doing if you don’t want to waste your budget. If you’ve already started using Google Ads for your marketing strategy, and you’re not seeing any results, it’s time to stop what you’re doing and find someone who can help you set up the right campaign with relevant keywords.
Google Pay Per Click (PPC) can be a very expensive but also a very effective strategy. By bidding on keywords in the search engines you can:
Paying Google for keyword ranking can be pennies per click or it can be dollars per click. We handle your account personally monitoring the bid and the budget for the duration of the campaign.
You can expect lot’s of reporting & analytics throughout the duration of your campaigns.
Over the years we have seen great Organic SEO campaigns rank dramatically faster with the aid of a Pay Per Click strategy. This allows us to take advantage of the indexing time within Google while still being seen by potential customers online!
